O'KEEFE & DAUGHTERS EXPANDS SIZE RANGE AND OFFERINGS WITH RESORT/SPRING 04 COLLECTION

San Francisco, CA August, 2003 -- O'Keefe & Daughters, the line of European-inspired infant and toddler clothing, is expanding it's size range to 6x. Since launching the line with the Spring 03 collection, O'Keefe & Daughters has focused on offering functional, clean lines with surprising flourishes primarily for toddlers. This season the company is offering most styles for infants as well as increasing its offerings for boys.

Jaleh Teymourian, the company's founder and designer, says the changes are in response to requests from retailers, and her own experience as a parent. The Spring collection will also feature more dresses. "My daughter is obsessed with dresses. At this age they love dresses and shorts. I know a lot of parents who look specifically for these things rather than fight to get their children dressed."                                   
Made in the USA using beautiful fabrics such as Liberty of London prints, O'Keefe & Daughters statisfies many consumers craving for a European asthetic without the European price tag. Wholesale price points for this collection range from $10.50 to $30.

O'Keefe & Daughters will be showing it's new Resort- Spring- Summer line at the following tradeshows:
Charlotte, NC apparel show: August 8/15-8/17: DZYN Group
Atlanta Apparel Mart August 21-24: Temporaries section: DZYN Group
Magic Kids Las Vegas: August 25-28: Booth 15528
Ft. Lauderdale Children's Apparel Show: September 23-25 DZYN Group
Children's Club New York: October 19-21

For more information, contact: Jaleh Teymourian (415-681-8604 voice,info@okandd.com.)





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